Jason Booker is the Deputy Athletic Director for Kansas University Athletics. He has played a key role in developing the marketing, sales strategy, and branding of the 445 million dollar David Booth Kansas Memorial Stadium Project. His responsibilities also include licensing and NIL evolution. While the stadium is not complete, it will be ready for the football season. Stadium planning has been influenced by modern soccer stadium design, and will boast a conference center, a hotel and restaurants. The stadium will also host major concerts in coming years. Before joining KU in 2021 Jason spent eight years with the Kansas City Royals organization. He serves on several athletic organization boards and is involved in planning for the Kansas City World Cup events. Jason holds a Sports Management Degree from KU and a Masters in Sports Administration from Wichita State University.
